更新于 5月30日

北京地铁程序化广告销售

1-1.5万
  • 北京
  • 3-5年
  • 本科
  • 全职
  • 招1人

职位描述

程序化广告销售
地铁户外程序化广告销售经理 Sales Manager of Programmatic LAB
职位名称:地铁户外程序化广告销售经理
工作地点:北京
薪资范围:面议(绩效提成+行业竞争力薪资)
岗位职责:
1. 负责地铁户外广告资源的程序化销售策略制定与执行,完成年度销售目标
2. 深度开发4A广告公司、品牌客户及程序化平台(DSP/SSP)合作,开拓程序化广告交易场景
3. 统筹广告投放方案设计,协调数智技术团队实现数据对接与效果优化
4. 维护重点客户关系,分析客户需求并提供程序化广告解决方案
5. 监测行业动态,定期协同市场团队输出地铁场景程序化广告市场趋势报告
任职要求:
1. 年龄25-35岁,英语CET-6或同等水平,可熟练对接国际客户及英文技术文档
2. 3年以上程序化广告销售经验,有头部数字媒体公司、头部广告技术公司从业背景优先
3. 熟悉4A公司作业和沟通流程,具备DSP/SSP/AdExchange等平台实操经验
4. 掌握程序化广告底层逻辑(RTB/PMP/PDB等),了解DOOH数字化发展趋势
5. 目标导向型人格,具备独立开发千万级年单客户能力
加分项:
■ 持有Google Ads/腾讯广告等程序化认证
■ 有与头部4A公司(WPP、阳狮等)合作案例
■ 熟悉Python/SQL数据分析工具
我们提供:
✓ 地铁场景程序化赛道头部平台资源
✓ 广告技术大牛团队+扁平化管理
✓ 年度海内外行业峰会参与机会
应聘请投递至: ***********************
邮件标题:【地铁程序化销售+姓名+当前公司】
附中英文简历及近3年业绩证明
Sales Manager of Metro PrDOOH Programmatic LAB
Job Title: Metro Outdoor Programmatic
Advertising Sales Manager
Location: Beijing
Salary range: Negotiable (performance
commission, industry competitive salary)
Job Responsibilities:
1. Responsible for the formulation and
implementation of programmatic sales strategies for metro outdoor advertising
resources, and complete the annual sales target
2. In-depth development of 4A advertising
agencies, brand customers and programmatic platform (DSP/SSP) cooperation to
develop programmatic advertising trading scenarios
3. Coordinate the design of advertising
solutions, and coordinate the digital intelligence technical team to achieve
data docking and effect optimization
4. Maintain key customer relationships, analyze
customer needs and provide programmatic advertising solutions
5. Monitor industry trends, and regularly
cooperate with the marketing team to output market trend reports on
programmatic advertising in subway scenarios
Qualifications:
1. Age 25-35 years old, English CET-6 or
equivalent, proficient in international customers and English technical
documents
2. More than 3 years of experience in
programmatic advertising sales, with a background in a leading digital media
company or a leading advertising technology company is preferred
3. Familiar with the operation and
communication process of 4A companies, with practical experience in
DSP/SSP/AdExchange and other platforms
4. Master the underlying logic of programmatic
advertising (RTB/PMP/PDB, etc.) and understand the digital development trend of
DOOH
5. Goal-oriented personality, with the ability
to independently develop tens of millions of annual customers
Bonus points:
■ Hold programmatic certifications such as
Google Ads/Tencent Advertising
■ There are cases of cooperation with leading
4A companies (WPP, Publicis, etc.).
■ Familiar with Python/SQL data analysis tools
We offer:
✓ Procedural track head platform resources for subway scenes
✓ Ad Tech team Flat management
✓ Opportunity to participate in annual industry summits at
home and abroad
Should
be hired to deliver to: ***********************
E-mail Title:【Metro Programmatic Sales Name Current Company】
Attach a resume in Chinese and English and a
certificate of performance in the past 3 years

工作地点

北京东长安街1号东方广场W3座1201

职位发布者

黄琳雅/人事经理

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北京地下铁道通成广告有限公司(简称“北京地铁通成”)成立于1997年,是北京地铁运营公司与全球领先的户外媒体集团——德高集团的合作公司,目前负责北京1号线、2号线、5号线、6号线、7号线、8号线、9号线、10号线、八通线地铁媒体的运营与管理。作为北京地铁与德高集团的合作公司,北京地铁通成同时拥有全球视角与本地经验,竭力为全球及本地客户提供最高效的传播平台。同时作为北京户外媒体的领导者,北京地铁通成致力于打造北京最优传播平台,目前正以不断提升的服务能力与技术能力,满足客户不断提升的传播需要。电话:010-85010888招聘邮箱:bjmetro_recruit@jcdecaux.com.cn公司网址:www.bj-metro.com微信公众平台:北京地铁通成
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