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Service Line Promotion Specialist服务推广专员(013712)

面议
  • 北京东城区
  • 3-5年
  • 本科
  • 全职
  • 招1人

职位描述

市场推广市场策划整合营销品牌营销医院广告/营销卫生服务
工作职责
该岗位为医院市场业务伙伴,协助科室制定营销战略,规划市场推广品牌建设方案。

· 根据公司产品、客户画像特性、内容特点等不同提出针对性的创意和策划思路,策划不同类型的营销策略及市场方案;
· 研究竞对营销模式及产品优势,结合公司产品矩阵挖掘营销价值,孵化创新营销模式;
· 基于品牌策略规划营销事件/活动,制定整合营销全案,并统筹实现广告/传播/媒介/互动等各营销模块的落地;

任职要求
· 统招本科及以上,不限于市场营销、新闻媒体方向;
· 良好的英文口语及书面表达能力;
· 3-4年市场活动策划及宣传经验(4A广告公司+甲方经验优先);
· 有高端私立医疗、高端消费或相关服务行业经验者优先;
· 熟悉市场玩法及行业特性,有创意及脑洞,能够规划并落地执行;
· 热爱学习,具备优秀的团队合作意识和责任心;
· 良好的沟通协作能力、强大的抗压能力;
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工作地点

东城区北京和睦家医院(东城院区)

职位发布者

王女士/人事经理

立即沟通
公司LogoUnited Family Hospitals & Clinics (和睦家医院)
和睦家医疗秉承现代医院管理理念,致力于为来自不同国家和地区的患者提供个性化的,高质量的,以病人为中心的医疗服务。经过多年的发展,和睦家医疗在北京、上海、广州、天津、青岛、杭州、博鳌等地设有医院和诊所,为民众提供个性化的医疗服务。全职医生共426人,来自25个国家或地区,兼职专家团队超过1000人,护理团队1000余人。和睦家从建院之日起,秉承以患者为中心的理念,融合东西方医疗模式落地中国。在多年的发展历程中,和睦家没有放弃过追求极致,我们一直将质量、安全、服务作为首要达成目标。和睦家医疗建立了以全科医疗为中心的医疗服务体系,提供覆盖全生命周期的医疗服务,包括预防保健、诊断、治疗以及康复。这样一个完备的系统,结合严谨的循证医疗实践,先进的管理经验,以及技术和设备上的不断投入,和睦家为病人带来了卓越的效果,为行业同仁设定了医疗服务的高标准。和睦家医疗坚持不懈地追求符合甚至超越高标准的服务和质量,连续六次高分通过了JCI认证。 United Family Healthcare(UFH) is an international hospital and clinic network that provides private, premium healthcare. UFH has led the way in private international healthcare in China. After almost two decades, UFH has established itself with hospitals and clinics in Beijing, Shanghai, Guangzhou, Tianjin, Qingdao, Bo’ao and Hangzhou as the provider of choice for those seeking premium, personalized healthcare. There are over 400 full-time doctors from 25 different countries and regions working in UFH. Additionally there are over 1000 part-time experts and over 1000 nurses on the team. From the first day UFH came to be, we have always put patients first, drawing from the best medical models from both east and west. UFH has never veered from its path of continuous quality improvement for the sake of our patients; this includes always putting quality, safety, and service first. With primary care as the core philosophy of our general practice, UFH has built a continuous comprehensive system that starts from preventive care and covers diagnosis, treatment, and rehabilitation. This healthcare system, combined with the employment of a strict medical standard, the adoption of proven medical management techniques, and a willingness to invest in infrastructure and technology, has allowed United Family Healthcare to achieve remarkable results for its patients and set a healthcare delivery standard for others to emulate.
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