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威露士管培生(市场方向)

7000-9000元·13薪
  • 郑州金水区
  • 经验不限
  • 本科
  • 全职
  • 招10人

职位描述

行政管理方向市场营销方向大学英语六级快速消费品日化
Wlcent Management Trainee Program is designed to nurture the next generation of business leaders in the FMCG industry. Over the course of three years, you’ll gain exposure through cross-functional rotations, lead impactful projects, and receive continuous mentorship—equipping you to grow into a high-impact professional ready to take on key leadership roles. What You’ll Do - Plan and execute integrated online & offline marketing campaigns to drive brand growth and conversion. - Take ownership of product launch and brand upgrade projects, managing end-to-end execution. - Operate official brand accounts on platforms like Douyin and Xiaohongshu, crafting engaging content. - Conduct industry and consumer research to support strategic marketing and product initiatives. - Rotate across core functions including Brand, E-commerce, Content, and Live-streaming for all-round skill building. What We’re Looking For - Graduates from 2022–2024 with a Bachelor's degree or above - Majors in Marketing, Communications, E-commerce, or related fields are preferred. - Strong English communication skills (CET-6 or equivalent). - Overseas education or work experience is a plus. - Previous internship or project experience in marketing is highly valued. - A creative mindset with a good eye for design and storytelling. - High adaptability, strong problem-solving skills, and leadership potential. Who We Are Wlcent is a global FMCG company with a portfolio of well-known brands including Walch, La, Na, Ka, and more. We hold leading positions across both domestic and international markets. Driven by consumer insights and aesthetic innovation, we’re committed to creating a better, healthier lifestyle for people around the world. 威莱管理培训生项目旨在培养新一代快消行业的商业领导者。在为期三年的成长旅程中,你将通过多部门轮岗、核心项目实战以及持续的导师辅导,全面提升综合能力,为未来承担关键管理角色打下坚实基础。 你将负责 - 策划并执行线上线下整合营销活动,推动品牌增长与销售转化。 - 全程主导新品上市、品牌升级等重点项目的策划与落地。 - 运营品牌官方账号(如抖音、小红书),打造高互动优质内容。 - 开展行业及消费者研究,支持品牌与产品战略制定。 - 在品牌、电商、内容、直播等核心模块轮岗,全面提升商业技能与视野。 我们希望你 - 2022–2024届本科及以上学历应届毕业生 - 市场营销、传播、电子商务等相关专业优先; - 具备优秀的英语沟通能力(英语六级或同等水平); - 有海外学习或工作背景者优先; - 有市场类实习或项目经验者优先考虑; - 具备创意思维和良好的审美,擅长内容表达与视觉呈现; - 适应能力强,善于解决问题,具备成长意愿与领导潜力。 Wlcent(威莱)是一家全球化日化快消品公司,旗下拥有 Walch(威露士)、La、Na、Ka 等多个知名品牌,在国内外市场均占据领先地位。我们坚持以消费者洞察和美学创新为核心,为全球消费者打造更健康、更美好的生活方式。
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工作地点

郑州金水区绿地原盛国际
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职位发布者

史先生/HRBP

昨日活跃
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威莱集团公司标签
威莱是知名国际快消集团,拥有Walch(威露士),la,纺优美,菁华,Ka,ikoo,Dynamo等知名品牌,在国内外线上和线下主流渠道拥有市场领先地位,以生活美学研究以及消费者洞察为基础,为消费者创造更美更健康的生活。工作地点在广州天河中心,良好的企业文化以及一流的办公环境,乐于分享及传帮带的工作氛围,为活力满满的小伙伴提供充足的晋升学习机会,并且拥有完善的福利机制以及奖金机制。希望对美好生活有追求、有艺术才艺及勇于挑战的小伙伴与威莱一起共创美好未来!
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