Senior Graphic Designer

Brand Identity & Guidelines
o Deeply understand each brand’s identity, tone, and visual language.
o Maintain, update, and expand brand books with new rules, color palettes, typography, and usage examples.
o Ensure brand consistency across all platforms and touchpoints.
Concept Creation
o Develop creative concepts for campaigns, product launches, and events.
o Provide clear creative direction to ensure assets match the brand vision.
Template Development
o Create master templates for digital (Amazon A+, social media, banners) and print (brochures, flyers, packaging) assets.
o Ensure templates are easy to adapt for various product lines and markets.
Cross-Team Collaboration
o Work closely with marketing, e-commerce, product, and events teams to understand their visual needs.
o Deliver brand-consistent solutions that other designers or external partners can execute.
Design Quality Control
o Review and approve design work to ensure adherence to brand standards.
o Provide constructive feedback to internal and external designers.