产品经理

岗位职责：
1. Product portfolio strategy, covering multi-channels (Retail/B2B) in China
2. Analyse and monitor key category portfolio performance on a regular basis, identify opportunities & issues, and provide recommendations / solutions
3. Own Category P&L, and channel product pricing tracking
4. Develop whole year Product/Bundle plan vs. key competitors (e.g. product and bundle promotion tied in with seasonal campaign and new product launch activation)
5. Work with BU, German team to develop/select new relevant product for China market
6. Secure NPI launch on time for multi-channels
7. Lead new product 360 marketing plan (Proposition, USP, Key Distinctive Benefits vs. competitors etc) , by closely working with brand communication team & sales team
8. Support product training materials development, and conduct existing products training to the core team (headquarter sales, retail sales product trainer, aftersales service etc)
9. Maintain Product Database and keep the product information updated and correct
10. Other key initiatives when assigned
1. 产品组合策略，涵盖中国的多渠道（零售/企业对企业）业务。
2. 定期分析和监测关键品类组合的表现，识别机会与问题，并提供建议/解决方案。
3. 负责品类的损益表，以及渠道产品定价跟踪。
4. 制定针对主要竞争对手的全年产品/套餐计划（例如，结合季节性活动和新产品发布推广产品及套餐）。
5. 与业务部门、德国团队合作，为中国市场开发/挑选相关新产品。
6. 确保新产品在多渠道按时推出。
7. 与品牌传播团队和销售团队紧密合作，主导新产品360度营销计划（产品主张、独特卖点、相较于竞争对手的关键独特优势等）。
8. 协助开发产品培训材料，并对核心团队（总部销售、零售销售产品培训师、售后服务等）进行现有产品培训。
9. 维护产品数据库，确保产品信息更新及时、准确。
10. 完成其他交办的关键任务。
任职资格：
1. 4+ years in category management (2+ PM related experience), FMCG brand marketing and retail background is preferred
2. Strategic, logical, analytical, strong capability on problem shooting and solving
3. Good communication skill, adaptable, team player, fast learner
4. Fluent English in oral and written
5. Good at Excel and PPT