职位描述
Job Description 岗位职责:
1. Provide launch storyline and define/decide communication “what”;
定义新产品上市产品营销主线及传播内容;
2. Prepare annual product launch plan in cooperation with Brand Management;
与品牌管理部沟通年度新品上市计划;
3. (In category) be responsible to launch event and provide campaign supports;
负责上市期间各项活动的策划及产品支持;
4. Steer, track, and coordinate all launch activities to deliver objective results;
设立新品出样及销售目标并跟踪新品市场表现;
5. Prepare training material from category side;
新品培训资料准备;
6. Communication system maintenance - e-team, MAM and PI center.
公司内部线上营销系统数据维护等。
Professional Requirements 专业资质要求:
1. Bachelor’s degree or above, major in Engineering, Marketing or Business Administration.
理工类,市场营销或工商管理专业本科及以上学历
2. At least 3 years work experience.
5年以上工作经验
3. Good communication skills, fluent in English, good MS offices skills
良好的沟通能力,英语书写及口语能力,及办公软件技能
4. Willing to learn, self motivated,
积极的学习与自我激励的态度
5. Team spirit, result oriented
团队合作与结果导向意识






