职位描述
2、活动方案的策划,结合阶段目标与市场热点,策划线上线下主题营销活动,并生成策划案,项目对外合作和宣传使用;
3、对目标市场进行调查分析,准确把握消费者的消费需求和消费倾向,进行市场调研报告撰写,并提出营销策略,持续关注珠宝行业动态、新媒体传播趋势及竞品宣传策略,定期整理分析相关信息,为珠宝展新媒体运营与活动策划提供创新思路与优化建议;
4、负责与异业合作单位及媒体对接,具体展会项目的品牌及文化建设的推广、宣传,做好活动的策划、包装、宣传、跟进等实施工作;
5、独立完成展会宣传海报、邀请函、宣传册、活动现场展板等平面物料的设计工作,精准把握展会调性,融合展会主题与亮点,设计出兼具美感与吸引力的视觉作品;
工作地点

工作地点

公司信息
未融资 · 100-299人 · 广告/营销、广播/影视、贸易/进出口、零售/批发
已审核
公司介绍
海名国际会展集团,专业领先的会展组展商,具备“市场覆盖城市广、展会品类和数量多、综合实力强”等特征,拥有“展会开发运营能力强、标准化体系化管理、独特品牌文化和团队”的优势,活跃于国内外会展市场十九年,荣获中国十佳品牌组展商等荣誉称号,名列中国民营会展企业前三强。凭借丰富组织经验和不断创新发展精神,每年在上海、深圳、北京、青岛、郑州、成都等20个城市,举办5大板块、9大行业、60余场展会,总展览面积100多万平方米。400多人团队,分布于三个总部中心,15个城市办公室,年度服务2万多家展商,150万买家,平台成交量逾300亿。HAIMING INTERNATIONAL EXHIBITION GROUP, which is a professional and leading exhibition organizer in China. It has the characteristics of “wide market network cover many cities, many exhibitions cover industry categories and strong comprehensive strength”. It has the advantages of “strong operational capability, standardized systematic management, unique brand culture and team”. Haiming has been active in the domestic and foreign exhibition market for 19 years, and is honored as Top Ten Brand Exhibition Organizer in China and so on. Haiming is ranked among the top three private exhibition companies in China.With rich exhibition experience and innovative development concept, Haiming organizes 60 exhibitions in 20 cities with 5 major parts including 9 industry categories (Such as Shanghai, Shenshen, Beijing, Qingdao, Zhengzhou, Chengdu etc.) each year. The total exhibition area exceeds 1 million square meters. Haiming owns fixed professional team about 400 people. There are 15 branch offices in different cities. Haiming serves 20,000 exhibitors and 1.5 million visitors. The average turnover reaches more than 30 billion yuan every year.


