市场部实习生 Marketing Intern

工作内容：
1. 内容创作与制作支持：
· 协助拍摄指定校内外活动的高质量照片和视频。
· 参与策划、拍摄和后期制作创意短视频，用于社交媒体平台（如微信视频号、小红书、抖音等）。
· 协助管理及整理多媒体素材库。
2. 社交媒体与数字营销支持：
· 协助运营学校的官方社交媒体账号，参与内容策划、文案撰写及发布。
· 监测社交媒体趋势，为内容创作提供创意想法。
3. 活动运营支持：
· 协助市场活动的前期筹备、执行与后续跟进工作，包括开放体验日、毕业典礼、校园节日等。
· 活动期间负责现场摄影摄像、嘉宾引导、物料准备等支持工作。
· 参与活动后的数据整理与效果分析。
4. 平面设计协助：
· 协助设计简单的宣传材料，如海报、传单、社交媒体图片等（熟悉Canva、Photoshop等工具者优先）。
5. 行政与协调：
· 协助市场部的日常行政工作，与其他部门进行沟通协调。
任职要求：
1. 教育背景： 在校本科生或研究生，市场营销、传媒、新闻、广告或相关专业优先。
2. 技能优先项（具备以下经验者优先）：
· 摄影与摄像： 能使用单反/微单相机进行基础拍摄。
· 视频编辑： 熟悉短视频编辑流程，能使用剪映、Premiere Pro、Final Cut Pro等其中一款或多款软件。
· 活动运营： 有各类活动策划或相关实习经验。
· 设计软件： 了解Canva、Photoshop或类似设计工具。
3. 能力与素质：
· 对新媒体和内容创作有强烈的兴趣和学习能力。
· 具备良好的沟通能力、团队合作精神和服务意识。
· 做事细心负责，能适应快节奏的工作环境，能在压力下处理多项任务。
· 中英文沟通能力良好者优先。
我们能为你提供：
· 在国际化教育品牌市场部的宝贵实战经验。
· 亲身体验从创意到执行的全方位市场营销流程。
· 友好的团队氛围和导师指导。
· 实习补贴。
· 表现优异者可获得推荐信。
Key Responsibilities:
1. Content Creation & Production support:
· Assist in capturing high-quality photos and videos of school events and student life.
· Participate in brainstorming, shooting, and post-producing creative short videos for social media platforms (e.g., WeChat Channels, Little Red Book, Douyin).
· Help manage and organize the multimedia asset library.
2. Social Media & Digital Marketing Support:
· Assist in managing the school's official social media accounts, including content planning, copywriting, and posting.
· Monitor social media trends and provide creative ideas for content creation.
3. Event Operations Support:
· Support the preparation, execution, and follow-up for marketing events, including Open/Experience Days, Speech Days, and other marketing events.
· Provide on-site support during events, including photography/videography, guest assistance, and material preparation.
· Participate in post-event data consolidation and analysis.
4. Graphic Design Assistance:
· Assist in designing simple marketing materials such as posters, flyers, and social media graphics (Familiarity with Canva, Photoshop, or similar tools is a plus).
5. Administration & Coordination:
· Support the daily administrative tasks of the marketing department and coordinate with other departments.
Qualifications & Requirements:
1. Education: Current undergraduate or postgraduate student. Priority will be given to those majoring in Marketing, Communications, Journalism, Advertising, or related fields.
2. Preferred Skills (Candidates with the following are preferred):
· Photography & Videography: Ability to use DSLR/mirrorless cameras for basic shooting.
· Video Editing: Familiar with short-video editing and capable of using one of the following software: Jianying, Premiere Pro, Final Cut Pro.
· Event Operations: Experience in student union, club event planning, or relevant internships.
· Design Software: Knowledge of Canva, Photoshop, or similar design tools.
3. Competencies & Attributes:
· Strong interest and aptitude for learning about new media and content creation.
· Excellent communication skills, a team player with a service-oriented mindset.
· Detail-oriented, responsible, and able to thrive in a fast-paced environment, handling multiple tasks under pressure.
· Good command of both Chinese and English is an advantage.
Safeguarding
• Take seriously the responsibility to safeguard and promote the welfare of students, and to work together with others to ensure adequate arrangements within the Boarding House help to identify, assess, and support students who are suffering harm
• Ensuring that the School’s safeguarding policies on child protection and health and safety are implemented effectively
What We Offer:
· Valuable hands-on experience in the marketing department of an international education brand.
· First-hand exposure to the full marketing cycle, from ideation to execution.
· A supportive team environment with mentorship.
· Internship stipend.
· Performance-based reference letter upon successful completion.