职位描述
EL Product Marketing Manager
Your role and responsibilities
In this role, you will have the opportunity to implement product marketing strategies in line with global product strategy in assigned areas to meet business objectives. Each day, you will implement marketing activities and support Sales organization in driving sales and services for respective products. You will also showcase your expertise by driving sales efficiency by providing appropriate product knowledge information and training.
You will be mainly accountable for:
● Implementing the product marketing strategy in the assigned area/segment, including defining and communicating product value propositions and product positioning in accordance with the global product marketing strategy.
● Achieving product marketing targets and budgets by overseeing progress regularly and defining and implementing improvement plans as needed.
● Focusing on achievement of orders and driving continuous improvement
● Executing annual marketing plan in collaboration with relevant channels and/or product groups.
● Developing business plans and new products focused on driving business development for a defined market.
· Understands customer needs and drive portfolio optimization and make Roadmap proposal
· Create demand through technical promotion, provide solutions and a value base selling approach.
工作地点

公司信息
公司介绍
ABB(ABBN: SIX Swiss Ex)是全球技术领导企业,为数字化行业提供全面的产品、服务与解决方案。基于超过130年的创新历史,ABB成为以客户为中心的数字化行业领军者,拥有全球领先的四大业务——电气、工业自动化、运动控制、机器人及离散自动化,以及通用的ABB Ability™数字化平台。ABB集团业务遍布全球100多个国家和地区,雇员达14.7万。ABB在中国拥有研发、制造、销售和工程服务等全方位的业务活动,40家本地企业,1.8万名员工遍布于142个城市,线上和线下渠道覆盖全国300多个城市。ABB is a pioneering technology leader with a comprehensive offering for digital industries. With a history of innovation spanning more than 130 years, ABB is today a leader in digital industries with four customer-focused, globally leading businesses: Electrification, Industrial Automation, Motion, and Robotics & Discrete Automation, supported by its common ABB Ability™ digital platform. ABB operates in more than 100 countries with about 147,000 employees. ABB has a full range of business activities in China, including R&D, manufacturing, sales and services, with 18,000 employees located in 142 cities, 40 local companies, and online and offline channels across over 300 cities.






