更新于 今天
职位描述
1、品牌与市场策略：制定并执行公司品牌建设与市场推广策略，提升品牌知名度与行业影响力。负责市场研究、数字营销及线上渠道运营，为销售提供支持。
2、活动策划与执行：主导会展项目（如展会、论坛）的整体策划、流程设计、资源统筹与落地执行，并对活动效果进行评估与优化。
3、合作拓展与维护：积极开拓并维护与行业协会、媒体、赞助商、供应商及重要客户的合作关系，整合资源，实现共赢。
3、团队管理与协作：负责市场团队的日常管理、工作分配与专业指导，并协同销售、运营等部门，确保市场活动与业务目标一致。
任职要求
1、教育背景与经验：市场营销、广告、会展管理或相关专业本科及以上学历。具备3年以上会展行业市场或品牌相关工作经验，有成功策划和执行大型会展项目的经验者优先。
2、专业技能：熟悉品牌管理、市场推广及数字营销的常用工具与方法。具备出色的活动策划、项目管理及商务谈判能力。
3、综合素质：拥有优秀的沟通协调能力、团队合作精神和抗压能力。具备敏锐的市场洞察力、创新思维和解决问题的能力。
4、语言能力：良好的中英文口头及书面表达能力。
工作地点
公司信息
未融资 · 100-299人 · 广告/公关/营销、广播/电视/影视、会议/展览/活动、综合商贸
已审核
公司介绍
海名国际会展集团，专业领先的会展组展商，具备“市场覆盖城市广、展会品类和数量多、综合实力强”等特征，拥有“展会开发运营能力强、标准化体系化管理、独特品牌文化和团队”的优势，活跃于国内外会展市场十九年，荣获中国十佳品牌组展商等荣誉称号，名列中国民营会展企业前三强。凭借丰富组织经验和不断创新发展精神，每年在上海、深圳、北京、青岛、郑州、成都等20个城市，举办5大板块、9大行业、60余场展会，总展览面积100多万平方米。400多人团队，分布于三个总部中心，15个城市办公室，年度服务2万多家展商，150万买家，平台成交量逾300亿。HAIMING INTERNATIONAL EXHIBITION GROUP, which is a professional and leading exhibition organizer in China. It has the characteristics of “wide market network cover many cities, many exhibitions cover industry categories and strong comprehensive strength”. It has the advantages of “strong operational capability, standardized systematic management, unique brand culture and team”. Haiming has been active in the domestic and foreign exhibition market for 19 years, and is honored as Top Ten Brand Exhibition Organizer in China and so on. Haiming is ranked among the top three private exhibition companies in China.With rich exhibition experience and innovative development concept, Haiming organizes 60 exhibitions in 20 cities with 5 major parts including 9 industry categories (Such as Shanghai, Shenshen, Beijing, Qingdao, Zhengzhou, Chengdu etc.) each year. The total exhibition area exceeds 1 million square meters. Haiming owns fixed professional team about 400 people. There are 15 branch offices in different cities. Haiming serves 20,000 exhibitors and 1.5 million visitors. The average turnover reaches more than 30 billion yuan every year.
